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Digital Initiate a leading Digital Marketing Training company in Bangalore, DI is prepared to offer with a broad knowledge and thorough understanding of Internet marketing technologies Courses – Search Engine Optimization – SEO Training , Search Engine Marketing – SEM Training , Social Media Marketing Training and their many applications.


 

SEO Courses Training Institute Bangalore

SEO stands for Search Engine Optimization. It is the process of getting traffic to the websites from organic, free or natural search results on search engines. All the major Search Engines have primary search results, where the content such as text or listings or videos or images are shown based on the what the search engines considers most relevant to users.

SEO is a process of improving the visibility of a website on organic or natural search engine results page (SERP). SEO has to be done in two different steps, on page and off page optimization 

SEO Modules Covered

Introduction To SEO

  • What is search engines
  • Evolution of Search Engines
  • SEO Vs. SEM
  • Keyword Research Basics
  • Checking SEO Traffic in Google Analytics
  • Different types of search engines and their meaning
  • How search engines work
  • What is crawlers, robots and spiders
  • How to choose a best search engine

Mastering the Google Search Console

  • Adding a Website Inside Search Console
  • Setting Up the Preferred Website Version
  • Fetch as Google for Quick Google Indexing
  • Security and Malware Prevention for Good SEO
  • Search Analytics and Keyword Analysis
  • Crawl Data, Sitemaps and URL Parameters
  • Other Resources in Search Console
  • Search Appearance
  • Search Traffic
  • Understanding queries and Average keyword position
  • Page insights
  • Google My Busines

On Page SEO Optimization

  • Introduction to On-Page SEO
  • Page Load Speed
  • Title, Meta Description & URL
  •  Ideal Content Length for Good SEO
  • Search Engine & User Friendly Content
  • LSI Keywords (Latent Semantic Index)
  • Creating effective landing pages
  • H1 to H6 Tags and their importance
  • Important places where keywords has to be inserted
  • Internal links and External links
  • Page naming / URL Structure / Permalink
  • Anchor Text
  • Alt tags and Image naming
  • Content Optimization and their importance
  • Robots.txt
  • URL Canonicalization
  • Different types Sitemaps and their importance
  • Keyword Proximity, Authority, Prominence and density
  • Google analytics and Webmaster integration
  • Duplicate Content / URLs
  • W3c Validation
  • Broken link analysis

Off-page SEO

  • Understanding Off Page Optimization
  • DoFollow and NoFollow Links
  • High Quality Backlinks with Guest Posting
  • Creating social media pages and linking to website
  • Website to submission to search engines
  • Submission guide lines and their steps
  • Directory submission
  • Social book marking
  • Photo Sharing
  • Video Sharing
  • Document Sharing
  • Business listing submission
  • Content Marketing and its importance
  • Article submission
  • Press release submission
  • Forum posting
  • Guest posting
  • Question and answers
  • Classified Submission
  • Infographics sharing
  • Web 2.0 submission
  • What is backlinks / Link building
  • Importance of backlinks / Link building
  • Marketing Strategies to build quality backlinks
  • Competitors backlink research and submission
  • Submission to do follow websites

Using Advanced SEO Tools

  • How to Use Moz for SEO Analysis
  • Complete Guide to Using SEMrush Tool
  • Using Ahrefs.com to Get New Content Ideas

Long Term SEO

  • How Branding Helps in SEO

Monetizing Your SEO Skill

  • How to Sell SEO Services as an Agency

Local SEO

  • How to Add a Listing on Google My Business
  • How to Perform Local SEO

SEO Content and Backlinks

  • Content Writing for SEO
  • Backlinks
  • How to Build Backlinks
  • How to Find Blogs for Building Backlinks
  • How to Interlink for SEO benefits
  • Link Velocity
  • Part 1 – How to Perform a SEO Audit
  • Part 2 – How to Perform an SEO Audit

Google Algorithms And Updates

  • Algorithm & Google Panda
  • What is Search Engine Algorithms?
  • How Algorithms Works?
  • Search Engine Penalties and Recoveries
  • Google Panda Algorithm?
  • What is Google Penguin
  • What is Google EMD Update
  • How to save your site from Google Panda
  • Recover your site from Panda, Penguin and EMD

Why Choose Us For SEO Training?

  • Digital Academy 360 is one of the top SEO Training in India
  • We rank on top of search engines. Our results are on first page with top positions of google.
  • Updated Curriculum according to latest industry standards
  • Learn latest techniques and strategies in SEO
  • Learn White Hat and Black Hat SEO.
  • Learn SEO free and paid tools.
  • Work on real time live projects
  • Weekdays and Weekend classes available
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